Sign behind SCE's front desk backlit in blue light; sign reads "Saginaw Control and Engineering: Your Enclosure Source"
How to Design a Creative Lobby for Your Office

Quick: what’s the first thing people see when they walk through your office’s front door? Do you have a front desk? A seating area? Any branded wall decor? What creative touches did…

Closeup of product sample and support on display for Exceptional Metals
The Power of Engaging B2B Product Displays

It’s not really fair. B2B product displays have an unfortunate reputation for being…well, kind of boring. But it seems unfair for those products not to be interesting. After all, they’re carefully designed…

War Room Sign
What’s the Purpose of Creative Wayfinding Signage?

Would you be surprised to hear that our approach to designing creative wayfinding signage has a lot in common with an ancient Roman poet named Horace?  We wouldn’t blame you — at…

Frankenmuth Insurance Hallway
How do Branded Office Environments Help?

Here’s the problem with boring offices: they can make people think creative, fun, well-decorated offices are just a luxury. After all, if work can get done in a bare-bones space, then you…

MidMichigan College World Map
Map Walls: A ZENTX Signature Solution

You might have noticed that we talk a lot about big ideas at ZENTX. It’s even in our tagline: “Big ideas. Big solutions.” Why, you ask? For starters, because we love using…

Aerial shot of the IQhub showing several museum displays designed by ZENTX
Museum Displays: A ZENTX Signature Solution

Online museum exhibits helped a lot of people pass the time during COVID-related lockdowns. Whether it’s major museums like the Louvre or MOMA, or more specialized museums such as Los Angeles’ Fashion…

ZENTX Fabrication
Ideas → Solutions: Fabrication

In some ways, the Fabrication stage means we’re almost at the end of a project. In other ways, of course, it’s just the beginning of the work. If we’re talking about turning…

ZENTX Design
Ideas → Solutions: Design & Prototyping

You might have some questions about this step. Like, “Why is this step about designs? I thought you made the designs in the Proposal step.” You’re partly right — we did make…

Conference Room Concept
Ideas → Solutions: Proposal, Budget, Quote

Manners books discourage discussing money at cocktail parties, and that’s probably a good rule. But as much as we enjoy our work, it’s not quite the same as a party. So we…

ZENTX Collaboration
Ideas → Solutions: Discovery

“Big ideas. Big solutions.” We say that a lot around here — it’s our tagline, after all. It sums up what we love about our work: the chance to plan big and…